
摘要(yào):日γ£↑↕(rì)前,北(běi)京萬戶良方健康管理(lǐ)創始人(r"←♦✘én)兼總裁李曉霞接受ChinaDaily深度•®✔♠訪談。訪談中,李總闡述了(le)萬戶良方如✘ •→(rú)何使用(yòng)互聯網+健康管理(lǐ)的(de)模式,為(w♠δ✘èi)客戶提供準确全面的(de)健康管理(lǐ)服務。在ε¥←<分(fēn)析中國(guó)智能(néng)健&™ 康産業(yè)市(shì)場(chǎng)潛力的(de)同時(sh β'₹í),展望了(le)中國(guó)數(shù)字醫(yī)♦☆×療革命給世界經濟帶來(lái)的(de)機(jī)遇。更&♣φ£多(duō)精彩內(nèi)容,附上(shàng)采訪≤☆αα原文(wén),與大(dà)家(jiā)分(fē¥₩εn)享~
Li Xiaoxia, left, founder and CEOε'β of Beijing Koboro Health Sci☆↔≥ence and Technology, talks with Ya¶₽ng Song, product director of Koboro, ©¶δin Beijing on Sept 6, 2017. [Photo/$≤σchinadaily.com.cn]
Having a clear picture about one↕"'s own health and contro "l over one's overall h≤ε§ealth management - including preventi ✘✔¥on and prognosis - is a dream✘→π of many people, especα£ially when it takes hours to regφ←ister for a five-min≈↓ute doctor's visit.
"Artificial intelligence (AI) mak♠®×es it possible for people to rece'&ive a checkup in offices a≈× αnd receive medical advice online, whic≤δ≈h can lead to a revolution of the hea&←¥®lthcare industry in Chinγγ✔a," said Li Xiaoxia, fo§γλ∏under of Beijing Koboro He<↑alth Science and Technology.
A Beijing-based tech startup,₽↑ Koboro has developed an app cal✔₹led "Daxia Health" which uses a c''ombination of artificial i↕ ±'ntelligence and machine∏♥ learning to provide medical$ε≠ services, according $∑♣★to Li.
"The AI technology-supported 'D®™₩♦axia Health' application can help ✔ ♠☆analyze and process large ≥©amounts of health data collected ≥φfrom the clients and give✘¥ precise, individualized recommendation£→s which are checked by human doctors t±✔&Ωo guarantee accuracy," Li said.
The technology can greatly improve efβficiency for both doctors an♠×d patients and transform the he¥althcare industry, added Li. She <∞has recently been rated as a top 10 ↕©female entrepreneur in tech in↑• a report released by ↕™&Ali Research Institute, China Entre£"p Mulan Club and Alibaba Inno§$vation Center.
Big companies like Google, Miλ☆₽₹crosoft and Alibaba have staλ×≤rted to tap into the AI-powered me♣¥↕dical care market in recent years, Xi>πnhua reported.
"Although healthcare bi ≈g data systems are still in thei¥↔₹r infancy across the world, China has↑ ←↕ an opportunity to take a leading role.'♠ China's increasing senior popula♥φ≠tion provides a large amou↑✔$nt of data," Li said.
China had more than 230 million §>people aged 60 or above at the end of 2₹✔016,16.7 percent of t€≠↑he total population,≤×™ according to the Ministry of Civiγ↑λl Affairs. Elderly people in Chi∞σna are expected to acco"πunt for about one quarter o&πf the population by 2030, Xinh←&↓ua reported.
"All the products of Kobσεoro are based on fundamentπ∏₹πal needs of doctors and ©×₽use the 'Internet Plu'δ©s healthcare' model to achieve the uΩ•↔ltimate goal of helping cλ↕lients stay healthy in♣←§φ a full life cycle," product direct§Ωor Yang Song said.
Koboro divides clien♣®α£ts' life cycles into 13 st✔♣≈σages from a half year before birth to ×αmore than 90 years old. Clients atβ÷™ different stages can receive profes§ ₩sional medical suggestions, σ✔running the gamut from We☆♥§stern medicine to tradit♦>ional Chinese medici₩£★ne, Li said.
Liang Wei, a health™φ$α management doctor at Koboro, displaδ≥→yed a health report of a > 26-year-old female whose "↕ ®body age" is about 51 years↔₹☆' old.
"Based on this person ± 's health check and basic informat×§↕ion, the AI-supported sy¶&σstem can predict the∞≥ risks for her to ge↑®εσt certain diseases. Ouλ₩←∞r health management team, including s₹δ∞πports specialists and nutritionist÷×$φs, can give detailed recomπ¶♣mendations to prevent these₩β' diseases," Liang said.
The recommendations could be ™>☆so detailed that the client wouldπ→ know the hours she should walγ§•↔k, the number of steps to walk ea ≤≤♣ch day for exercise and the kind→ε≥s and amounts of food ↓€®she should eat, Li sai ✘d.
Li Xiaoxia said the '≈profit rate of Koboro ₩←π×was between 30 and 40 percent in the fi •±rst two years after '★its establishment in 2012. She haα♥₹λs invested recent years' profits in±γ AI-supported systems and σγ relevant products.
Li, who is confident inβε the future of Koboro,≠≠→ said the profits can be i ∏φn the tens of millions or even sever€£✘al billion in the future, as inte£γφ±rnet healthcare can gene•γrate profits from variou★ s channels, such as health manag↑λ®♥ement services and healthcare pr§÷♣♥oducts.
Inspired by her father,∑® who used to be a barefoot doctor←β, Li also wants to have ≥∞↓ a close relationship wi≤®♦th patients by being ✔↕✘✔there whenever they need support. €✘♥This is difficult when people are busy§Ω and fly to different places.
"Thanks to developments in data, AI ∞ and internet technology, it is βπδ✔possible to standardiz✔✘♠×e the process to prevent and contπ₽φ↕rol chronic diseases and establish a he★™βalthcare platform online to benef♦¶βit more ordinary people≈βα in China," Li said.
The great business opportunities♣σ¶ emerging in the industry in<→✔ China also come from the Chi₽∏nese government's support, ±₩÷→Li added.
In Oct 2016, Chinese authorities relea£sed "Healthy China 2030", a blueprint that aims to improve the♦& health of the people. The blueprint cβ♦≤£overs areas such as public h$≤'ealth services, the medical♠'€ industry and food and drug safe∏™ty, China Daily reported.₩☆£♠
This document is not o ©γ→nly the first national-leφφvel medium- to long-term strategic plan<¶ ♦ in the health sector since 1949✘₩$, but also demonstrate♠•≠s the political commit♣¥®→ment of China to parti→'≥±cipate in global health governance and ♣∞☆fulfill the United Nation's Susta®∏¶φinable Development Goals agen↓←da, according to the World Health Org∏¶∞anization.
&nbs✔≠✘p; 譯文(wén)如(rú)下←★®(xià):
可(kě)以清©¥∞晰了(le)解、全面管理(lǐ)自(zì)己的(de)健康,做(zu£ò)好(hǎo)疾病預防和(hé)預測,是(shì)很(hěn™Ω<)多(duō)人(rén)的(de)夢想,特别是(shì)在人(rén)們需要♦<≈(yào)排幾個(gè)小(xiǎo)時(shí)隊挂σ↕✔©号,卻隻能(néng)和(hé)醫(yī)→&生(shēng)短(duǎn)暫交流五分(fēn)鐘(zhōng)的(dγ®§e)情況下(xià)。
 >✔★;“人(rén)工(gōng)智能(néng)技(←πγ→jì)術(shù)使人(rén)們在辦公室得(de)到(dào)全面的(d₹e)健康檢測和(hé)線上(shàng)健康建議(yì),這(γ≤®zhè)将促進中國(guó)健康保健事(shì)業(yè)發生(shēng≠)根本變革”,北(běi)京萬戶良方健康科(kē)技(jì)有(yǒ≥∏u)限公司創始人(rén)李曉霞說(shuō)。
&n✘✔<×bsp;作(zuò)為(wèi)一(yī)家(jiā)創立于北(běi)京的(÷∏>de)科(kē)技(jì)初創公司,萬戶良方¥×開(kāi)發了(le)一(yī)款名為(wè→≥₩i)“大(dà)俠健康”的(de)手機(jī)端應用(yòng),其應用(∏< yòng)人(rén)工(gōng)智能(néng >)和(hé)機(jī)器(qì)學習(xí)等技≤¥(jì)術(shù)來(lái)提供健康管理(lǐ)服務。
李曉霞表示:“£φ大(dà)俠健康”以人(rén)工(gōng)智能(néng)☆"ε技(jì)術(shù)為(wèi)驅動,可(k>≈™↑ě)以有(yǒu)效分(fēn)析和(h×₩é)處理(lǐ)大(dà)量從(cóng)客戶↓δ¶±收集到(dào)的(de)健康數(shù)據,并為(wè∞πi)了(le)确保精準性,通(tōng)過♦∏ 資深醫(yī)生(shēng)經過人(rén)工(g↕σōng)專業(yè)輔助确認後提供個(gè↓♥×®)性化(huà)的(de)健康建議(yì)”。
&nbs™₽ φp;她(tā)補充道(dào):“這(zhα®∞→è)個(gè)技(jì)術(shù)可(kě)以同時(shí)極大¥>(dà)提升醫(yī)生(shēng)和(hé)客戶雙α→方的(de)管理(lǐ)效率,并根本轉變整個(gè)健康保健行(xíng)業π£(yè)的(de)運轉方式。”李曉霞近(jìn)日(£↔≈rì)剛剛榮膺阿裡(lǐ)巴巴研究院,木(mù)蘭會(huì)和(hé)阿↑λ裡(lǐ)巴巴創新中心授予的(de)“全球十佳創業(yè)女(nǚ)性”稱号'§∑ 。
&®δ↑ 據新華社報(bào)道(dào),近(jìn↕αδ)年(nián)來(lái)像谷歌(gē)、微(wēi)軟"±€等科(kē)技(jì)巨頭已經積極涉足人≠α (rén)工(gōng)智能(néng)醫(yī♥✘ )療服務領域。李曉霞表示:“在全球領域來(lái)說(shuō) α≠¶,盡管健康保健大(dà)數(shù)據系統仍然處于萌發階段,但(dàn)中•>β國(guó)憑借大(dà)量人(rén)口基數(sh↑♥ •ù)所提供的(de)海(hǎi)量數(shù)據是(sh€Ωì)非常有(yǒu)機(jī)會(huì)在全球範®↑δε圍內(nèi)扮演領軍角色的(de)!”
&→πnbsp;根據民(mín)政部數(shù)♣>據,截止2016年(nián)底,中國(guó)年(nián)齡超過60歲的∞™"γ(de)老(lǎo)齡化(huà)人(rén)群超過2∑ .3億人(rén),約占人(rén)口總比例的•φ(de)16.7%。新華社報(bào)道(dào),到(dào)20>≠λ30年(nián),中國(guó)的(de)老(lǎo)齡化(huà)人€β(rén)口約占整體(tǐ)基數(shù)的(de)→★四分(fēn)之一(yī)。
康佰₹π瑞産品總監楊松說(shuō)到(dào):“萬戶良方的(de)所"↑有(yǒu)産品均來(lái)源于醫(yī)生(÷×≈ shēng)日(rì)常工(gōng)作(zuò)核₩¥心需求,并通(tōng)過‘互聯網+醫(÷¥↕yī)療’模式幫助客戶達成全生(shēng)命周期健康的(de) ε§φ管理(lǐ)目标”。
李曉霞$♥補充道(dào):“萬戶良方将客戶從(cóng)出生(shēng)前半年(niá∑☆←♥n)到(dào)90歲之後分(fēn)為(wèi)了(le)1βΩ₹3個(gè)生(shēng)命周期,在西(xī)醫(→♥£yī)臨床、中醫(yī)等綜合維度下(xià),客戶在當✘≈φ≠下(xià)生(shēng)命周期中可(kě)得(de)到''©≠(dào)專業(yè)的(de)、有(y ×ǒu)個(gè)體(tǐ)針對(duì)性的(de)健康管理(lǐ)×£ε♠方案。”
&®♥₩nbsp; 萬戶良方資深健康管理(lǐ)師(shī)梁威,向筆(←←₽bǐ)者展示了(le)一(yī)位真實年(nián)齡26歲,但(dàn)<β實際“身(shēn)體(tǐ)年(nián)齡” 已≈達到(dào)51歲案例報(bào)告:“根據這(zhè)♠₩σ位客戶的(de)檔案信息和(hé)體(tǐ)檢報(bào)告,我們的(∑☆¶§de)智能(néng)系統可(kě)以預測并提示其未來(lái)的(de↑•∏)健康和(hé)患病風(fēng)險。我們的(dΩ₩e)健康管理(lǐ)團隊,包括運動和(hé)營養←∞專家(jiā),将給客戶以全方位的(de)方案指導以預防這(×÷©↑zhè)些(xiē)病症”。
&nbs♣' ★p;“這(zhè)些(xiē)方案建議(yì)非常詳盡α☆<,甚至可(kě)以指導客戶每天基于身(shēn)體×&×(tǐ)情況适宜的(de)運動時(shí)長(cháng)☆'、健步走步數(shù)和(hé)客戶最佳飲食•β™攝入量”李曉霞解釋道(dào)。
&nbs♦Ω÷"p; 李曉霞表示,公司®≥自(zì)2012年(nián)成立後,前兩年(nián)的(de)運∑₹↔↑營利潤率在30-40%之間(jiān),她(tā)已經将近(jìn)年(n'↑ián)來(lái)的(de)利潤多(duō)數(shù)投Ω★₽向了(le)當前的(de)智能(néng)化(huà)系統開(kāi)發和(hα↑é)相(xiàng)關産品中。
&n≥∏∏☆bsp;李曉霞對(duì)萬戶良方的(de)未來(lái)非常有(yǒu)信≠Ω₹心,由于互聯網公衛診療和(hé)服務領域可(kě)以從(cóng)多(γγ¥duō)個(gè)渠道(dào)産生(shēng)豐♥★厚回報(bào),在未來(lái),公司可(σσ∏kě)獲得(de)千萬級甚至億元級的(de)利潤。
♥₽ 從(cóng)小(xiǎo)受到(dào)作(zuò)為(wèi)赤腳 ∑φ醫(yī)生(shēng)父親的(de)影♥(yǐng)響,李曉霞的(de)願望就(jiù)是(s↕∞hì),随時(shí)随地(dì)為(wèi)需要(yào÷↕)健康保健服務的(de)人(rén)們提供幫助 ↔↑,并與他(tā)們建立親密的(de)陪伴關系——這(zαδ&hè)對(duì)于那(nà)些(xiē)公務繁忙和(↕≤hé)常年(nián)飛(fēi)行(xíng)的(de≠∞)人(rén)來(lái)說(shuō)是(s✘hì)很(hěn)難實現(xiàn)。
&nbs∞♦αp; “現(xiàn)在受益于大©♣(dà)數(shù)據、人(rén)工(gōng)智能(néng)和(<λ →hé)互聯網科(kē)技(jì),我們已經可(kě)以有(yǒu)效地(d와>←)對(duì)防控慢(màn)病建立起标↓ ♥準化(huà)的(de)流程,同時(shí)通(tōng)過在線健康管理(l≤£ǐ)平台使更多(duō)普通(tōng)人(rén)群受益,”李曉霞說(sh'♥uō)。
&nb±₹✘sp; “中國(guó)公衛醫(yī)療α₽≤ 産業(yè)的(de)巨大(dà)商機(jī)也(yě)同時(shí)來(l•εái)源于中國(guó)政府的(de)大(dà)力支持”,李曉霞說(shuō≤↓)。 在2016年(nián)10月(yuè),中國(guó)政府部門(m÷<₹én)發布了(le)《“健康中國(guó)20±₩★★30”規劃綱要(yào)》,緻力于提升整體(tǐ)國(guó)民(m≤∞ín)的(de)健康水(shuǐ)平。該綱要♠§€δ(yào)涵蓋公共健康服務、診療、食品和(hé)藥品安全等諸多(duσδγ♦ō)領域。
&nbs♥★∞p; 根據世界衛生(shēng)組織報(b>₽ào)告,該綱要(yào)不(bù)僅是(shì)中華人β÷(rén)民(mín)共和(hé)國(guó)自(zì)1949年(niáπ≤πn)成立以來(lái)的(de)首個(gè)國(guó)家(jiā)級中長(c↔'"háng)期健康戰略規劃,同時(shí)也(yě)顯示了(le)中國(guó)•✘積極參與全球健康治理(lǐ)、履行(xíng↑↓)聯合國(guó)“2030可(kě)持續發展'π☆&議(yì)程”國(guó)際承諾。